Communication is the great driver of a company’s corporate purpose and a tool for involving stakeholders.

We work alongside our clients on the definition of their corporate narrative through insights that affect their value. The objective is to align communication strategies with their reputational capital and connect them with a critical and engaged society that demands truthful, coherent, committed and transparent companies and brands.

With proven expertise, great relational capillarity and access and influence capabilities, we project the reputational objectives that favour the business of our clients.

Corporate Communication

An essential management tool for the construction of the narrative in an ever more fragmented and global environment, enabling the transmission of the company values to their interest groups with the aim of increasing brand visibility, generating trust, value and loyalty.

Financial Communication

We work on the equity story of companies making up or participating in the financial system, projecting the values of trust, transparency and credibility in emotionally volatile environments, directing the messages to the market, analysts, shareholders, regulators, media and public opinion.

Internal Communication

We roll out the corporate narrative to the employees of the organisations so as to encourage dialogue that stimulates their commitment to the mission, vision and values of the company. We work on generating internal engagement by converting employees into company ambassadors.

Digital Communications and Marketing

We work on the marketing and communication of brands to align with their business strategy, amplifying their digital presence and improving their reputation online. To achieve this, we generate unique content and develop creative strategies to increase the engagement of brands or corporations. We amplify their digital channels or collaborate with third parties to gain visibility and protect their reputation through social monitoring and data intelligence.

International Communication

The International team are dedicated professionals who specialize in promoting and safeguarding the reputations of organisations and brands on a global scale. We combine extensive resources and a global presence, with a tailored and market–focused approach to help promote brands across international media landscapes.

Reputation management & analytics

With the expertise of the consulting firm Villafañe, a specialized team in the corporate reputation management sector with business KPIs, we work on the measurement, evaluation, and comprehensive management of reputation and its main intangibles. We have recognized measurement models based on leadership reputational transfer, integration of ESG criteria into dashboards, and reputational diagnostics, brand perception, and corporate culture, among others.

Brands & Influence

We win over our clients’ different stakeholders and prescribers through experiences in relaxed friendly spaces, giving brands and their products position and multi-channel visibility generating sales and loyalty.

Public Affairs

We identify trends and policies which could have an impact on our clients’ performance and advise them on strategies to respond to these external pressures.
Drawing from our understanding of technical, legal and political procedures, we will defend our clients’ interests in regulatory processes, in response to government decisions whilst also measuring their capacity to impact businesses and the sectors they work in. This would imply closely following and anticipating possible changes in legislation, participating in public debates and taking part in open public proceedings.

Purpose and Impact Consulting

We accompany our clients in their transition towards sustainability, social impact, and activation of their corporate purpose, developing, deploying and presenting it as a competitive value proposition.

Creativity and Brand

We work on communication narratives, we generate ideas, and transform them into concepts to explain and reflect our clients’ needs. We apply the best graphic design solutions to facilitate understanding and impact.

Graphic Design and Branding

Our extraordinary design Studio is La Casa de Carlota, the first studio that has revolutionized the world of design and branding. A combination of talents so different and yet so complementary that allows us to offer our clients innovative, creative, and different design solutions for their products and services.

Purpose

In the current business landscape, a company’s reputation is tied to its commitments that address social and environmental impact challenges, and our purpose consists in helping our clients become part of these initiatives.
As the first B Corp certified communication agency, we have a partnership with the first B Corp certified design studio in Spain. Committed to the advancement and fulfilment of the Sustainable Development Goals, we are an active member of the UN Global Compact.

Social Impact: La Casa de Carlota

Diversity and inclusion contribute to the distinctive style of La Casa de Carlota’s branding. La Casa de Carlota has been recognized by the UN in 2018 as a model of innovation and unique social impact worldwide. It is the world’s first design studio to include creatives and designers with Down Syndrome and autism in its team, creating a groundbreaking example of social impact.

la casa de carlota

Environmental Impact: Nactiva

Nactiva is Europe’s first natural capital market builder, operating as a private-sector-driven collective platform. This facilitates the advancement and execution of projects and businesses that harness natural capital in the Mediterranean.
Nactiva designs, accelerates, and secures private, public, and philanthropic funding for projects and companies with the aim of generating ecological, social, and economic impact.

nactiva